The Power of Group Book Signings — and Birth of a New Literary Series

In this era of extreme tidal changes in the publishing industry, writers, readers and those who love personal author appearances will be happy to know of a great trend: enterprising authors banding together to form group appearances and signings.

The power of the group read, this occurring at Vista Library, site of the North County Literary Cavalcade: Sunset Poets and Hummingbird Review  launch. (L-R) Sunset Poets creator and poet Dick Eiden; "Dances With Wolves" author Michael Blake; poet and musician John Doe, of the legendary group X; Charles Redner, Jr; Hummingbird Review publisher & author Charles Redner; fictionist Alwyn Pinnow; and yours truly

The power of the group read, this occurring at Vista Library, site of the North County Literary Cavalcade: Sunset Poets and Hummingbird Review launch. (L-R) Sunset Poets creator and poet Dick Eiden; “Dances With Wolves” author Michael Blake; poet and musician John Doe, of the legendary group X; Charles Redner, Jr; Hummingbird Review publisher & author Charles Redner; fictionist Alwyn Pinnow; and yours truly

 

AK Patch, the author of "Passage at Delphi," will appear Feb. 23 to launch the North County Literary Cavalcade series at Vista Library.

AK Patch, the author of “Passage at Delphi,” will appear Feb. 23 to launch the North County Literary Cavalcade series at Vista Library.

Not necessarily. Speaking from San Diego County and nearby areas, I can report that a few enterprising authors are working hard to create more group signings. Kaitlin Rother recently hosted an event at the new San Diego City Library that drew a standing room-only crowd. Author Lin Robinson, one of the most innovative and funniest writers around,  is stirring up the waters for a group signing series as well. “My thoughts are to get some local writers together and do something major and newsworthy, maybe in the atrium of the new San Diego library, or across the street in the beautiful Jing Si Café,” Robinson said.

It goes from there. A genre-based group, the Crime Fiction Collective, has been staging group signings for awhile. The La Jolla-based indie bookstore Warwick’s presents not only national authors, but individual and group signings with area authors — in which the author gets a table and signs for several hours on a Sunday afternoon. Very cool.

Group signings are awesome. Several authors appear together, read from their works, perhaps hold a short panel discussion, and then meet, greet and sign. While every author wants (and should have) the stage to themselves, I can tell you that booksellers and libraries love group signings. Why? They put more butts in the seats — and more buyers, or patrons. Readers feel like they’re at an event, and when you attend an event, you want to take the energy and memory of it home with you; hence, buying a book (that’s why motivational speakers and leaders always sell books at the back of the room). Plus, authors receive the dual stimulation of sharing stories from the trenches with other writers, and engaging with their readers.

We will be actively promoting all group signings on this blog, and on the Word Journeys Social Media Network. If you’re an author, band together with a couple other authors, visit your bookstore or library, and set yourself up. It will be much easier than you think — and you will connect eye-to-eye with your audience. Readers and writers, stay tuned.

 Speaking of libraries, I’m pleased to announce something I’ve wanted to create for a long time: a monthly literary series. This one even gives a naming nod to the Golden Age of radio and TV! The North County Literary Cavalcade will be hosted by Vista City Library. Reference librarian Kris Jorgensen and I met earlier this week, and laid out the plan for a combination of author signings, group reads, student presentations, panel discussions, topical workshops, open mics and festival events that will involve national and area authors, educators and poets. Best of all, we’re drawing authors from all fiction and non-fiction genres, plus young adult authors, sci-fi writers, and children’s writers. No matter your reading preference, you’re going to be up close and personal with a prominent author at this series.

Vista Library is a great venue: We hosted a pair of Hummingbird Review launches there, drawing large crowds in both cases. The secret? Yep — group reads. We had six to eight readers on each occasion.

Our first event takes place Sunday, February 23, from 3 to 5 p.m. Author AK Patch will present the history and backstory of his new historical adventure thriller, Passage at Delphi. This book brings the famous Greek-Persian War (source of the “300” movie series) into modern-day light, as eyewitnessed by time-traveling professors. They are under the influence of the Greek God Apollo, who worries that today’s civilization will go the way of the Ancient Greeks. If you’re a “300” fan, and pacing the floors waiting for the March 7 premiere of 300: Rise of an Empire, this book will not only feed you, but give you a counter-story filled with excitement and depth.

I’ll also be reading, as Dr. Patch’s warm-up act. Kris Jorgensen and I will co-host the event, and we will also present the schedule of Literary Cavalcade events.

Hope to see you there — and at all group signing events.

1 Comment

Filed under Action Fiction, Adult Literacy, Ancient Civilization, Author Platform, Books, Creativity, Education, Featured Websites, Fiction, History, Hybrid Authors, Innovation, literature, Marketing, Mysteries, poetry, Promotion, Promotions, Reading, Self Publishing, Thrillers, Uncategorized, writers conferences, Writing, Writing Education, Writing History, Young Writers

One response to “The Power of Group Book Signings — and Birth of a New Literary Series

  1. Group book signings–it’s an excellent idea! You are right about the energy–and it definitely brings in a bigger crowd! I’m planning something along those lines for this year’s “Celebrate Short Fiction” Day in December. I hope to get area short story writers together for a short fiction read-a-thon. Good luck on your upcoming event!

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